Spoof Ad Write-Up
For my spoof ad I spoofed an advertisement for “absolut vodka”. The original advertisement was simple, just like the spoofed version and it had a picture of a bottle of vodka with a little picture of Christmas decorations beside it. Underneath this picture it said “absolut scrooge”. I decided to spoof this ad because I thought that the simplicity would be easy to change and that by keeping the spoofed ad simple it would make it more effective.
To create my spoofed ad, I erased the typed words “absolut scrooge” and replaced them with “absolut drunk” because vodka is such a strong alcohol. I then added a slogan of “want to forget everything about your Christmas?”. I thought this was a good idea because it’s mocking those who drink so much that they forget everything in the morning. I also framed the image a bit but tried to keep it looking as much like the original ad as possible. I only used the one ad that I found in a magazine that I do not remember the name of.
If I were to do the assignment again I would keep it simple, just like I did. I think that the simpler the image/ad, the better. I was very familiar with Photoshop before the project began so I knew all the tools to use and I found the creative process very easy. I would probably try and make it a little bit more creative, though, seeing as all I did was change the text and frame the image better. I am happy with the outcome of my ad, though.
